Hot Property: How the Hamptons Became a Hotbed of Experiential Activity this Summer
Event Marketer: B to C Events
AUGUST 16, 2024
The brand hosted the activation at a private 21-acre estate, where two vintage varietals were unveiled: Dom Pérignon Vintage 2015 and Vintage 2006 Plénitude 2. The centerpiece of the experience was a mini racetrack “garden” outfitted with tiny race cars and Mytheresa products.
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