article thumbnail

Wendy’s NCAA Sponsorship Sizzles with Supersized Visuals and a Growth Mentality

Event Marketer: B to C Events

Along for the ride was Wendy’s, the Official Hamburger of March Madness and the Official Breakfast of March Madness, which signed on in 2017 and, since then, has been growing its experiential programming around the sponsorship every year.

article thumbnail

Grand Ex 2024: Taco Bell and a Cast of Partners Score the Campaign of the Year with ‘Live Más LIVE’

Event Marketer: B to C Events

For years, Taco Bell’s answer to these activities has taken shape through clever and generous fan campaigns—2017’s FOMO-inducing “Secret Test Kitchen” dinners come to mind, as does 2019’s Taco Bell Hotel that oozed with superfan hospitality. You build these programs that take months to create, and it can go sideways with a Reddit post.

Media 105
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is Event Management? Essential Strategies, Tools, and Tips for Success

Eventtia

Effective event execution involves: Real-time communication tools to coordinate staff and communicate with attendees. Event Execution and On-Site Management During the event, the focus shifts to execution, which requires on-the-ground adjustments and responsive management. Event Managment example powered by Eventtia.

article thumbnail

Perfect Venue vs Planning Pod Comparison – Venue and Event Management Platform Software Alternatives & Pricing

Planning Pod

Planning Pod will automatically sort and filter your communications, so you don’t have to. On top of day-to-day communication, you can brand and customize the design of your outgoing notifications. Perfect Venue Perfect Venue has been a popular option for event centers and hospitality groups since launching in 2017.

article thumbnail

Cvent vs Bizzabo: Which Event Management Software Is Best?

Eventtia

A good API system helps the software connect smoothly with other commonly used tools in event planning, like CRM systems, marketing software, and communication tools. According to the Bluesign ’s communication manager, “Eventtia’s teams are always available and pleasant. This is where API integrations come in.

article thumbnail

Top 8 Hospitality Platforms for Events and Consumer Experiences

Eventtia

Additionally, Tripleseat provides features for online booking, guest management, and direct communication between venues and clients. The core features of Guestia include guest management, itinerary creation, travel and accommodation logistics, and real-time communication with attendees.

article thumbnail

Top 10 Brand Activation Solutions for Retail Brands

Eventtia

Customer Engagement Solution Customer engagement is critical to brand activation, as it involves building strong connections with prospects and customers through direct and personalized communication. This timely and personalized communication can enhance the shopping experience, making customers feel understood and appreciated by the brand.

Retail 62