Event Marketer: B to C Events

AUGUST 2, 2024

The Walmart Summer Rewind tour kicked off in Austin, TX, and hit store parking lots in 31 other cities to celebrate local communities and deliver moments of “childlike” joy—something the brand’s “GenZennial” (Gen Z and millennial) customers crave. Think: a freezer speakeasy, a life-size Barbie photo op, giant spin-art and Smiley icons.

Education 104

Education Installation Retail Pinterest 104

Event Marketer: B to C Events

FEBRUARY 26, 2024

This year, from March 2-10, the nation’s largest horticultural event will be produced under a “United by Flowers” theme that will carry through the show’s floral installations, plant competitions, potting parties, family activities, artisanal crafts, educational sessions, curated marketplace and, yes, sponsor exhibits.

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Education Installation Celebrant IT 119

Event Marketer: B to C Events

SEPTEMBER 16, 2024

It all began last week on Friday the 13 th when FX installed “scream chambers” in Los Angeles, Nashville and New York. A host of glitzy celebrities hopped aboard the Hilfiger-branded ferry to view the nautical-themed fashion show. How, you might ask? The network additionally cast out a nationwide “call-to-scream,” that gave other U.S.

Engineering 113

Engineering Installation Media Celebrant 113

Event Marketer: B to C Events

SEPTEMBER 4, 2024

21, also held at Kimpton Hotel Eventi, renowned dj Mark Ronson performed while invite-only attendees checked out rich greenery, a country-club-style cocktail bar and a pop-up installation of the Rally Room, where they could claim which side they’d sleep on. At IHG’s Grand Slam Social event on Aug.

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Collaboration Hospitality Engagement Education 116

Style Me Pretty

MAY 13, 2024

field] [field title=”Proposal Story”] In September 2018, Annie and Hartwell met through mutual friends at an Auburn football tailgate. The 5-foot hanging floral installation over the bar was a statement piece in itself. From that moment, they were inseparable.

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Black Tie Reception Installation Bridesmaid 96

Event Marketer: B to C Events

DECEMBER 20, 2024

The brand has been sending its Prime customers a toy catalog dubbed Amazon Holiday Kids Gift Book since 2018 that features a selection of toys and gifts, an original story featuring Fox and Bear, and activities and games to play solo or with the family. 5, 2025, the installation is dripping with dcor that evokes a classic French ball.

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Installation Retail Collaboration Media 113