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A Look Inside the AI Evolution at Trade Shows and Events This Year

Event Marketer: B to C Events

Fast forward to today, and brands have made serious strides in unlocking new brand engagement frontiers with this tech. “I On the heels of Open AI’s release of ChatGPT, marketers everywhere began to dabble in its potential for smarter, more personalized campaigns. Let’s explore how.

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Ideas Roundup: Back-to-School Event Campaigns for Every Age

Event Marketer: B to C Events

Back-to-school season is upon us, and smart marketers are accounting for today’s fast-paced culture and shoppable world through campaigns and activations designed to equip, inspire and engage students, parents and educators, alike. Roll onto campus with something extraordinary. Make a meaningful investment in education.

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SDCC 2024: Brands Descend on San Diego with Chariot Races, Bathroom Battle Stations and 2D Factories

Event Marketer: B to C Events

San Diego Comic-Con returned to its former glory last week after the Writers Guild of America and SAG-AFTRA strikes took some wind out of the event’s sales in 2023. Attendees could catch a headline performance by Jason Derulo, and engage in sponsor activations.

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Inside the Evolution of Paramount+’s Larger-than-life Fan Activation, The Lodge

Event Marketer: B to C Events

The traveling, winter chalet-themed Paramount+ activation has drawn hundreds of thousands of consumers since launching in early 2023, enticing fans with a series of sprawling vignettes and multisensory experiences that bring to life the “Mountain of Entertainment” available on the streaming service. A well-oiled engagement machine.

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An Autumn Wedding at Dover Hall Inspired by Nineties Ralph Lauren Style

Style Me Pretty

field] [field title=”Proposal Story”]Aquiles and Victoria were engaged on July 29, 2021, on Topsail Island, North Carolina. [/field] [field title=”Design / Vibe / Vision”] The design inspiration for this wedding day focused on nineties Ralph Lauren fashion with British Hunt Club undertones.

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Coachella 2024 Experiential Marketing: Shower Portals, Manifest Stations and ‘Surpr-ICES’

Event Marketer: B to C Events

Agency: Revolution Marketing) NYLON’S COCOON NYLON House, which made its way to Coachella and Art Basel in 2023, is a go-to activation platform for the BDG-owned publication, and it returned to this year’s festival with a bang. Agencies: Inspira Marketing, strategy and activation; Hunter, p.r.) Here’s a quick rundown.

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Rippi & Tawfiq | Glamorous NYC Indian Fusion Wedding

Brilliant Event Planning

All photos by Mango Studios Now that our 2023 wedding season has come to a close, we can’t help but reminisce over some of our favorite weddings from over the years. Soon after their engagement, Rippi and Tawfiq reached out to Team Brilliant to begin planning their dream Indian fusion wedding.