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Inside the Evolution of Paramount+’s Larger-than-life Fan Activation, The Lodge

Event Marketer: B to C Events

The traveling, winter chalet-themed Paramount+ activation has drawn hundreds of thousands of consumers since launching in early 2023, enticing fans with a series of sprawling vignettes and multisensory experiences that bring to life the “Mountain of Entertainment” available on the streaming service.

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Rally Rooms and Tequila Clubs: How 10 Sponsors Activated at the 2024 US Open

Event Marketer: B to C Events

EVIAN After activating a floating tennis court in 2023, evian this year teamed up with Pharrell Williams and his lifestyle brand Humanrace on a limited-edition, tennis-inspired apparel collection that launched online on Aug. At IHG’s Grand Slam Social event on Aug.

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Coachella 2024 Experiential Marketing: Shower Portals, Manifest Stations and ‘Surpr-ICES’

Event Marketer: B to C Events

Agency: Revolution Marketing) NYLON’S COCOON NYLON House, which made its way to Coachella and Art Basel in 2023, is a go-to activation platform for the BDG-owned publication, and it returned to this year’s festival with a bang. Agencies: Inspira Marketing, strategy and activation; Hunter, p.r.)

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Perfect Venue vs Planning Pod Comparison – Venue and Event Management Platform Software Alternatives & Pricing

Planning Pod

As of 2023, our servers host over 40,000 users daily. Your account comes with some pre-built (so you don’t have to start from scratch) and you can create as many as you need at no additional cost: Automated Payment Reminder Schedules are the solution if you want your clients to receive reminders at specific dates/times or pay in installments.

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Sundance 2024: How Nine Brands Brought Experiential Marketing to the Mountains

Event Marketer: B to C Events

Agency: Wavemaker) Photo credit: Stephen Speckman TAO HOSPITALITY GROUP “Better-for-you” soda brand Poppi served as presenting sponsor of TAO Park City. Hospitality giant TAO activated a ski-themed, brand-rich activation spanning 23,500 square feet of space at Utah Film Studio. 19, then a set from DJ Mel DeBarge on Jan.