Expedia Pops up a Larger-than-life Parasol Art Installation for New Orleans Jazz Fest
Event Marketer: B to C Events
MAY 23, 2024
As the Official Travel Partner of the 2024 New Orleans Jazz Fest, Expedia anchored its sponsorship of the event’s Cultural Exchange Pavilion with a larger-than-life yellow parasol art installation. The brand partnered with New Orleans-based Colombian artist Basqo Bim to design and create “Para Sol, Para Todos” (“For Sun, For Everyone”).
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