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The Brief: Billboard Races and Bratty Birds

Event Marketer: B to C Events

According to Marketing Communication News , the stunt follows a 2024 YouGov study that found a quarter of Brits believe they could qualify for the 2028 Olympics if they started training today. We love the confidence. Earlier this month, the brand inked a new multiyear partnership with the Dallas Cowboys as the team’s Official Audio Partner.

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Is ESG and Sustainability Consulting a Business Development Opportunity for Your Firm?

Greenmyna

In 2023, the consulting market is estimated at $14 billion and is projected to reach $48 billion by 2028 at a compound annual growth rate (CAGR) of about 27%. These collaborations open opportunities for businesses to employ tailored, multidisciplinary approaches for ESG and hence achieve more holistic and effective outcomes.