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Sundance 2024: How Nine Brands Brought Experiential Marketing to the Mountains

Event Marketer: B to C Events

Partner: FleishmanHillard) Photo credit: Jack Dempsey Photography DISNEY Disney Branded Television, a unit of Disney General Entertainment Content, touted its coming-of-age drama “Out of My Mind,” which premiered at Sundance 2024, with a post-screening event hosted at Park City’s Handle Restaurant.

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Owned Vehicles, Brand Partners, Merch: Five Insights on Ford’s Raptor Rally Experience

Event Marketer: B to C Events

An experience like this would normally cater to the media or automotive influencers, giving them the opportunity to create exclusive reviews and content for YouTube and elsewhere for consumers. drove buzz on social in the lead-up. Focusing on early hand-raisers. Agency: Imagination.