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Super Bowl LVIII: Furniture Brand Ashley Pops Up its Biggest Activation Yet in Las Vegas

Event Marketer: B to C Events

Alexa Richardson, Director of Brand Activation and Field Marketing, Ashley Global Retail Brand ambassadors distributed swag, like bandanas and hats. For an event like the Super Bowl—the most watched telecast of all time with 123.4 While Ashley House was open daily to everyone, once 9:30 p.m.

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How To Choose The Right Retail Experience Platform For Your Events

Eventtia

The growing landscape of the retail industry compels brands to develop robust strategies that set them apart from the competition. Among these strategies, providing an exceptional retail customer experience has proven highly effective in attracting and cultivating customer relationships.

Retail 48
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Top 5 API Technologies Transforming the Retail Customer Experience

Eventtia

In the fast-paced and highly competitive retail market, improving the customer experience became the main factor in achieving predictable revenue results. Delivering a fully-personalized and seamless retail customer experience is critical for ensuring long-term growth.

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The Complete Guide to Creating a Budget for an Event

Eventtia

Whether deciding on the venue, entertainment, catering, or marketing strategy, knowing the budget constraints and allocations can guide decisions, ensuring that all arrangements are cohesive and within the set financial boundaries. Performance Measurement The utility of a budget continues after the event’s conclusion.

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The Ultimate Event Planning Checklist: 7 Phases to Create a Winning Event

Eventtia

It should be capable of delivering a seamless customer experience, accommodating expected online traffic, and integrating with your CRM and any other retail software solution if necessary. Recognize who your event caters to. For a retail brand, it could be an exclusive first look at a new product line or deep discounts.

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How To Plan and Host In-store Events

Eventtia

Whether you are a small boutique or a large retail chain, organizing a successful in-store event requires careful planning and execution. This article will provide a step-by-step guide to help you plan and host an impactful in-store retail event. Calculate labor costs based on the duration of the event and the roles required.

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How To Choose the Best Online Registration Software – The Ultimate Guide

Eventtia

Professionals can use this solution to host a wide range of events, from retail workshops or fireside chats to large conferences and product launches. Catering to a broader consumer base might require software that offers advanced branding customization and white labeling to ensure a seamless brand experience.