The Brief: Basketball Bodegas and Dairy Deprogramming Zones
Event Marketer: B to C Events
JULY 15, 2024
The hospitality experience, open Aug. The Summer League experience at Thomas & Mack Center included exclusive retail drops, brand and designer collaborations, food inspired by players’ deli favorites, a gaming area, craft cocktails and myriad player appearances. But the NBPA didn’t forget fans at home.
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