article thumbnail

Expedia Pops up a Larger-than-life Parasol Art Installation for New Orleans Jazz Fest

Event Marketer: B to C Events

“A key thing that we’ve learned works really lovely is this idea of collaborating with local talent to help them tell the story and elevate their own place to invite the world to come and experience the festival.” That’s something we definitely want to carry on in year two, as we gear up for that now.”

article thumbnail

How To Choose Your Wedding Flowers: A Wedding Planner’s Guide

Elegante by Michelle J

You will also find differences in their preferences for working with colour vs muted tones, abundance vs intentional simplicity, use of foliage and fondness for large-scale installations vs individual arrangements. As with any supplier for your wedding, selecting the perfect match begins with knowing what you want.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

FX and Nobu Partner on Experiences to Give Consumers a Taste of the World of ‘Sh?gun’

Event Marketer: B to C Events

27, FX and Nobu collaborated on several experiences inspired by the Japanese historical drama at five Nobu locations across the U.S. A producer from “Shōgun” collaborated with the marketing team on the campaign, helping to translate elements from the screen to the real world. In the two weeks leading up to the Hulu premiere on Feb.

article thumbnail

The Brief: Vodka Iced Tea Parties and Beverly Hills Boomboxes

Event Marketer: B to C Events

( Agency: Preacher) NETFLIX IS BLASTING ’80S TUNES ACROSS THE UK Netflix is pumping up the jams and the ’80s nostalgia across the UK with larger-than-life boombox installations designed to tout its film “Beverly Hills Cop: Axel F,” which debuts July 3.

article thumbnail

The Brief: Ketchup Insurance and Firehouse Takeovers

Event Marketer: B to C Events

At the Fan Shop, attendees can pick up series-themed friendship bracelets designed in collaboration with Little Words Project (25 percent of proceeds will benefit Hargitay’s Joyful Heart Foundation), and at a custom kiosk, fans can check out a commemorative 25th anniversary newspaper and limited edition t-shirt.

article thumbnail

Trends in Event Planning: What's Hot and What's Not

Souvenir Weddings & Events

This can be achieved through interactive installations, virtual reality (VR) experiences, augmented reality (AR) elements, or themed environments that engage all the senses. This includes interactive food stations, specialty cocktails, chef demonstrations, and collaborations with local food vendors.

article thumbnail

Live from SXSW 2024: Six Brands Catalyzing Connections in Austin

Event Marketer: B to C Events

There were also airbrush tattoos, photo moments, festive balloon installations, listening stations and a bar and patio area where attendees could cash in two drink tickets and chill out. promptly became one of our favorite activations, based purely on how collaborative and interactive the whole experience was. Agency: 15|40.