This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Here are some soft skills for event planners to consider: Interpersonal skills and communication, Time management and effective problem-solving, Creativity and ability to think outside the box, Multitasking, Attention to detail (especially important for budgeting and signing contracts). Consider Applying For Event Planning Certificates.
Cover photo: Oleksandr P ; Photo 1: RDNE Stock project ; Photo 2: RDNE Stock project Written by Starr Savoy : Starr Savoy is a graduate of the University of Louisville who received a Bachelor of Science degree in Communications. She is currently a Producer for Dotdash Meredith. Formerly, Savoy worked at ELLE.com as a fellow.
Agree upon the KPIs to track the event’s performance, including customer footfall, socialmedia mentions, number of sales, and more. In retail, you can plan teaser ads, socialmedia campaigns, or influencer partnerships. Event Social Profiles: Set up or adapt socialmedia profiles for your event.
PR professionals generate favorable publicity by managing brand communications and nurturing media relationships. A well-executed PR campaign creates awareness, generates sales, and builds relationships with media, customers, event partners, and other stakeholders. Promote your event on socialmedia. Think local.
Advertisements are no longer just in magazines or on billboards. Instead, ads litter the sides of web pages, are scattered into socialmedia feeds, and run between videos and/or T.V. Some clients spend more time on their email while others tend to scroll through socialmedia. Conclusion.
As a wedding planner, you will be working with numerous clients, vendors, and team members, so being able to communicate effectively is essential for a successful event. Take some public speaking classes, practice active listening, and work on your written communication skills through courses or workshops. How can you excel at it?
It requires a combination of skills such as organization, creativity, communication, and attention to detail. In addition to industry-specific networking, don’t underestimate the power of socialmedia and online marketing. However, always balance these trends with your client’s personal tastes and budgets.
Leverage socialmedia. Monique and Andrea both agree that a strong socialmedia presence is a must-have for your wedding venue. Monique loves the platforms because there are no costs to creating an account for Facebook, Instagram, or Tik Tok and it’s a great way to connect with your community.
However, it’s crucial to keep track of these changes, communicate the changes to affected (directly and indirectly) stakeholders, and adjust the event master plan accordingly as needed. Socialmedia: it’s fairly obvious to market your event on socialmedia, where most of your target attendees are active nowadays.
RETHINKING ADVERTISING: BALANCING ROI AND ROT While glossy ads in bridal magazines and sponsored socialmedia posts might have their charm, they demand significant resources. Harness SocialMedia : Platforms like Instagram and Pinterest are visual goldmines for wedding planners. SIGN UP FOR FREE TODAY!
Ideally, this Unique Selling Proposition should be no longer than a few sentences, and it should be written so you can include it in your initial communications to potential sponsors. Socialmedia marketing/mentions. Make first contact via email and socialmedia (not phone calls). On-stage announcements.
To make it easier we broke the process into clear, bite-sized phases, ensuring that all event details are confirmed and communicated effectively. Socialmedia engagement: How much buzz did your event generate online? Tease the event on socialmedia. SocialMedia Sorcery: Go beyond the basics.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content