Remove Communication Remove Pinterest Remove Social Media
article thumbnail

The Positive and Negative Effects of Social Media - How to Manage Wedding Client Expectations vs. Budget

Certified Wedding Planner Society

In an era dominated by social media, its influence permeates every aspect of our lives, including the wedding industry. This blog will explore the positive and negative effects of social media, and how to manage wedding/client expectations, while offering insight on overcoming the common hurdle of "sticker shock."

article thumbnail

The Importance of Professionalism in Wedding Planning: Why Certification Matters

Certified Wedding Planner Society

In today’s world, it seems like anyone with a Pinterest board and a love for weddings can decide to become a wedding planner. The wedding planning industry has become more accessible than ever, with countless blogs, social media influencers, and DIY resources encouraging people to jump into the profession.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Content Strategy: A Must for a Wedding Business Success Guide

Carissa Kruse Weddings

SUMMARY: Harnessing social media, leveraging email marketing, utilizing short-form videos on platforms like IG Reels and TikTok, and creating engaging blogs and Pinterest pins are integral elements in the recommended 4-stage content strategy for a thriving wedding business.

article thumbnail

Maximizing Marketing ROI and ROT for Wedding Planners

Rock Paper Coin

RETHINKING ADVERTISING: BALANCING ROI AND ROT While glossy ads in bridal magazines and sponsored social media posts might have their charm, they demand significant resources. It might mean choosing targeted, strategic ad placements over widespread campaigns or focusing on high-engagement platforms like Pinterest and Instagram.

article thumbnail

How to Become a Wedding Planner with ZERO Experience!

Carissa Kruse Weddings

Reach out to them through email or social media especially Instagram or Pinterest, explaining your interest in interning and why you think you would be a valuable asset to their team. Step 4: Social Media Presence: Let me ask you a question, where do you go when you need inspiration for anything related to weddings?

article thumbnail

Capturing Moments: Hiring the Right Photographer for Your Event

Pleasantdale Château

In today’s digital age, social media is a powerful tool for researching and vetting potential photographers. Platforms like Instagram, Facebook, and Pinterest are not just social networks; they are expansive portfolios showcasing the latest work of professional photographers.

article thumbnail

How Can You Become a Wedding Planner? Tips, Tricks and More!

Carissa Kruse Weddings

It requires a combination of skills such as organization, creativity, communication, and attention to detail. In addition to industry-specific networking, don’t underestimate the power of social media and online marketing. However, always balance these trends with your client’s personal tastes and budgets.