How Hands-on Pop-ups are Demonstrating the Science Behind CPG Products
Event Marketer: B to C Events
JUNE 7, 2024
The strategy is helping CPG companies validate the quality of their ingredients and processes, and in some cases, justify their products’ price tags. Attendees were invited to partake in various experiments and observe demos designed to showcase the efficacy of Hair Filler products. Here’s a look at the trend in action. Read more here.
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