SXSW 2024, Part Two: From Porsche to Shipt, Six Activations Making Headlines
Event Marketer: B to C Events
MARCH 13, 2024
In part two of our live coverage from SXSW 2024, we bring you six more steal-worthy event and experiential strategies spotted during our travels around Austin. From lounges to guerrilla campaigns to brand immersions, here’s what caught our attention. (Read part one of our coverage here , and stay tuned for our full field report.) Related Stories: Live from SXSW 2024: Six Brands Catalyzing Connections in Austin SXSW Throwback: 12 Experiential Ideas from Past Activations and Events in Austin 20 TH
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