Intel’s AI Exhibit: Four Lessons on Creating Immersive Spaces
Event Marketer: B to C Events
JULY 11, 2024
Step aside yummy museums. Immersive spaces are having their moment. From Artechouse in New York City, to the traveling Van Gogh Exhibition: The Immersive Experience , to Radiant Space in L.A., consumer obsession with tech has fueled a new era of Instagram-worthy experiences leveraging multimedia at scale. When it came time to create an additional touchpoint for its ongoing campaign surrounding the release of Intel Core Ultra mobile processors for first-gen AI PCs in December 2023, Intel turned t
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