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Video and Idea Pins – Pinterest is prioritizing video and Idea Pins (read: giving this type of content more impressions) so it is a good use of your time to create them. Moodboards – Part of the reason you market your business with inspiration and design ideas is to attract couples who want to do things you have yet to do.
It's something I talk about from the get go during consultations, I then include moodboards and lots of imagery throughout our proposals and discuss the design from the start so my clients understand the built-in expectations that we are a design-focused planner. So it's almost built in at this point.
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