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8 Influencers Every Event Pro Should Be Following on Social Media

Planning Pod

Whether you’re looking to amp up your organic social media strategy, gain inspiration for your next event, or just stay ahead of the curve on industry news, these 8 accounts are worth following and engaging with across social networks. Check out this post highlighting one of their free webinars.

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How to Create Buzz With Social Media Event Marketing

Planning Pod

Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. Choosing a social media platform. When it comes to social media, it’s pretty much impossible not to talk about Facebook. Creating the buzz.

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using event apps to stay organized, and leveraging social media to reach your audience. Keep the buzz going online with social media. Why Does Event Marketing Work? Want ideas?

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How to Plan Virtual Events – Ideas for Amazing Online Experiences

Planning Pod

Many virtual events or online events take the shape of webinars for online courses, training and workshops; online meetings like small conferences and symposiums; and online broadcasts of speeches, performances, interviews and tours. How-To’s and Tours. Perfect for virtual venue walkthroughs and product use instructions.

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How to build a content marketing machine that resonates with customers

Planning Pod

By focusing on the right audience, you can tailor the message of your content (as well as pricing and overall experience) to truly resonate, setting the stage for better engagement and higher ROI. Get familiar with social media dashboards and reporting. Research your competitors Who are your competitors targeting?

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Event Tech and the Life Cycle of Events

Planning Pod

Event participation can be measured at a granular level for folks attending virtually, leading to increased engagement, retention, and ROI. Social media and email marketing before, during, and after events allows event organizers to customize brand messaging based on buyer personas and drill down on the channels where they consume content.

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How To Prepare For A Career In Event Planning

Hello Endless Events

Today, there are many ways to prepare for a career in event planning: Work on your soft skills, Get a degree, Get a certificate, Look for free content (webinars, podcasts, e-books, blogs), Work at events (as a volunteer), Build a strong network of event profs (join communities). Pursue A Degree In Relevant Fields. But how do you get started?