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How Social Media Impacts The Wedding Industry

Busy Bee's Events

The Transformative Impact of Social Media on the Wedding Industry The wedding industry has experienced a profound transformation over the past two decades, driven by the rise of social media platforms like Instagram, Pinterest, TikTok, and Facebook.

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Social Media for Wedding Planners: Tips From Shaun Gray On How To Build a Lucrative Social Following

Planning Pod

Having a functional wedding website, a pretty Instagram grid, and some ads in WeddingWire or The Knot used to be enough for wedding planners—but not anymore. Consumers are savvier than ever, and they want to get to know the people and brands they’re working with, which means seriously elevating your social media presence.

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8 Influencers Every Event Pro Should Be Following on Social Media

Planning Pod

Whether you’re looking to amp up your organic social media strategy, gain inspiration for your next event, or just stay ahead of the curve on industry news, these 8 accounts are worth following and engaging with across social networks. Check out this post featuring one of her recent weddings.

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The Importance of Professionalism in Wedding Planning: Why Certification Matters

Certified Wedding Planner Society

In today’s world, it seems like anyone with a Pinterest board and a love for weddings can decide to become a wedding planner. The wedding planning industry has become more accessible than ever, with countless blogs, social media influencers, and DIY resources encouraging people to jump into the profession.

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The Psychology of Why Couples Book with Private Venues

Certified Wedding Planner Society

In the wedding industry, there's been a noticeable surge in couples favoring private wedding venues over the past few years. The demand for exclusive and intimate settings is reshaping the industry, making it imperative for wedding planners to comprehend the reasons behind this shift.

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Unlocking the Door to More Business: How to Get on a Certified Wedding Planner’s Approved Vendor List

Certified Wedding Planner Society

In the wedding industry, building strong relationships with Certified Wedding Planners can significantly boost your business. These planners have the expertise, network, and influence to recommend vendors to their clients. Here's what you need to know to impress certified wedding planners and secure a spot.

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Mastering Networking: Tips Based on Your Personality Type

Certified Wedding Planner Society

Choose Smaller Events: Opt for smaller, more intimate networking events where you can engage in meaningful conversations without feeling overwhelmed. Utilize Social Media: Extroverts can leverage their social skills on platforms like LinkedIn, Instagram, or Facebook. These settings can be less daunting for introverts.