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How To Get More Wedding Leads

Carissa Kruse Weddings

SUMMARY: To get more wedding leads, a combination of organic strategies, like mastering SEO and building social media presence, and paid advertising strategies promises higher conversion rates. Search Engine Optimization (SEO) Search Engine Optimization (SEO) is undeniably one of the most effective ways to pull organic traffic.

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6 Steps to finding the right digital ad platforms for your event business

Planning Pod

Social media insights: Utilize built-in analytics from platforms like Facebook and Instagram to gain insights into your follower demographics and engagement levels. Competitor analysis: Observe where your competitors are targeting their audience through social media messaging and ad placements. Ding ding ding!

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Culinary Finance 101: Food Costs for Restaurant Owners

Planning Pod

Pro tip: Build sustainability into your brand by advertising your sustainable practices on your website and social media. Skipping menu engineering in their food strategy You may want to offer a diverse menu that caters to your target customer’s tastes, but you can be strategic about what’s included.

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Content Strategy: A Must for a Wedding Business Success Guide

Carissa Kruse Weddings

SUMMARY: Harnessing social media, leveraging email marketing, utilizing short-form videos on platforms like IG Reels and TikTok, and creating engaging blogs and Pinterest pins are integral elements in the recommended 4-stage content strategy for a thriving wedding business. Remember, consistency is critical in social media marketing.

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How to Integrate Influencer Marketing into Your Event Strategy

Eventtia

According to Social Media Today, influencer marketing delivers 11x higher ROI than traditional forms of marketing, and that 94% of marketers who’ve used influencer marketing found it to be a very effective tactic. Search Engine Optimization (SEO). Why you need an influencer marketing strategy? Brand Engagement.

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Event Tech and the Life Cycle of Events

Planning Pod

To stay ahead of the curve and be an innovator in events, don’t hesitate to think the same way technical engineers do. Social media and email marketing before, during, and after events allows event organizers to customize brand messaging based on buyer personas and drill down on the channels where they consume content.

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The 12 Best Portrait Photographers in NYC (2024)

Peerspace

The dynamic duo has developed a cult following on social media, with people loving their beauty editorials and portraits. Originally from South Africa, Neil left his former career as a broadcast engineer to pursue a career in photography in the U.S. Hoping to take portraits en plein air?