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Or other less productive diversions presenting themselves (gaming, socialmedia posting, etc). And don’t stop marketing to registrants once they have signed up, because once an attendee registers, there’s a 50% chance they won’t show up (yes, the average attendee attrition rate for virtual events hovers around 50%).
Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, socialmedia and post-event followup. What is event marketing? potential attendees), distribution channels and pricing for the event. Attendance of sub-events/sessions.
Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, socialmedia and post-event followup. What is event marketing? potential attendees), distribution channels and pricing for the event. based on your marketing plan.
Now the global shutdowns triggered by COVID-19 outbreaks have forced many of us to reconsider our understanding and opinion of and need for live online events, mainly because they are the only viable option to reach attendees and continue connecting with our audiences. Best practices for virtual event planning.
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