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SXSW 2025: The Top Experiential Stunts, Activations and Events Taking Over Austin

Event Marketer: B to C Events

Its business as usual at the 2025 SXSW Conference & Festivals in Austin, but the 38 th annual event, March 7-15, may mark the end of an era for the tentpole. Early results showed that 3,500 people stopped by during the two-day event. Also on tap at the event: interactive elements, like custom embroidery and live fashion sketches.

Media 110
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Six Lessons on Inclusion from Primark’s Fully Accessible Launch Event

Event Marketer: B to C Events

Its one of many valuable lessons that fashion retailer Primark learned while planning a fully accessible launch event for the debut of its new 49-piece adaptive clothing range. 20 event was anchored in delivering the most seamless, inclusive experience possible. Maunders recommends that marketers take the same approach to their events.

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Event Measurement: EM and EMMC Extend Partnership

Event Marketer: B to C Events

Event Marketer, the leading information resource on face-to-face marketing, announced today it would be extending its media partnership with the industrys leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. As the official U.S.

Education 110
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The CWP Society is Proud to Feature: Events With A. Rose

Certified Wedding Planner Society

CWP Society is Proud to Feature: Ashton Dickerson, owner of Events With A. Follow Events With A. " I absolutely love the insider perks and the vast knowledge it has given me! I am much more confident in my role as a wedding planner after completing the certification course. " Rose on Instagram

Education 260
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The CWP Society is Proud to Feature: Jojo's Weddings & Events

Certified Wedding Planner Society

CWP Society is Proud to Feature: Jolanda Gelissen, owner of Jojo's Weddings & Events ! Follow Jojo's Weddings & Events on Instagram What excites Annie Iliev most about what the CWP Society is trying to do for the wedding industry? " There's room for us all and we thrive when we cheer each other on. "

Education 260
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2025 alt wedding expos & events (including one we’re supporting!)

Offbeat Wed

Vendors from our curated Vendor community are not only attending these events. Think inclusive, weird, artsy, colorful, queer as hell, and tailored for people who cant quite picture themselves in a big-box bridal shop. And guess what? Theyre creating some of them!

Vendor 98
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The CWP Society is Proud to Feature: Jojo's Weddings & Events

Certified Wedding Planner Society

CWP Society is Proud to Feature: Erica Thimsen, owner of Helping Hand Parties & Weddings ! What excites Erica Thimsen most about what the CWP Society is trying to do for the wedding industry? " " - Erica Thimsen Join the world's largest membership of Certified Wedding Planners and Professionals!

Education 260