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The Brief: FBI Raids and a 29Rooms Revival

Event Marketer: B to C Events

The stunt had social media users in a frenzy, with content captured from creators at the event totaling 15 million-plus views, and counting. Moral of the story? Question everything. Question everything. Four years later, Corona Island and its pristine beaches are open to the public.

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How the events, hospitality and restaurant industry can tackle labor shortages with technology

Planning Pod

This has especially been the case for businesses in the events, hospitality and restaurant industries, which have suffered much more than others when it comes to staffing shortages and employee retention for both management and service workers. Another says that 59% of hospitality and food service staff won’t be coming back.

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Top Catering Sales Strategies for Growing Your Catering Business

Planning Pod

Whether they are called catering sales tips, catering sales manager tips, hospitality sales tips or hotel catering sales strategies, it seems that everybody has a secret formula. An important event sales strategy for your catering business is the effective use of social media. But which catering sales strategies really deliver?

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How To Prepare For A Career In Event Planning

Hello Endless Events

Traditionally, many event planners started their careers working in hospitality (as assistants at hotels, for example) and gradually moved into management. Event planning is a viable career for those who study: Marketing, PR or mass communications, Hospitality or hotel management, Business administration, Human resource management.

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The Brief: Billboard Races and Bratty Birds

Event Marketer: B to C Events

To spread the word about Buttermilk Baby, Carvel and Berg Hospitality hosted a VIP launch event on Sept. And was promptly tossed out of Little Caesars Arena—but not before causing a commotion on social media. And just outside the entrance: Two pink, fluffy-cloud-themed bench swings. But the hijinks didn’t end there.

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FX and Nobu Partner on Experiences to Give Consumers a Taste of the World of ‘Sh?gun’

Event Marketer: B to C Events

Nobu Hospitality is known for its high-end dining and hotel experiences around the world that blend modern luxury and Japanese tradition, making the brand the perfect fit for a partnership with FX on its new series “Shōgun.”

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The Brief: Zenless Zones and Mega Mitts

Event Marketer: B to C Events

The brand first launched the virtual balloon, shaped like its iconic jar, on social media. From banks to hospitals to airlines, the failure disrupted a range of businesses. Then, on July 5, the hot air balloon “crash-landed” into Yonge-Dundas Square in Toronto for a very real two-day pop-up event. that evening.