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The Positive and Negative Effects of Social Media - How to Manage Wedding Client Expectations vs. Budget

Certified Wedding Planner Society

In an era dominated by social media, its influence permeates every aspect of our lives, including the wedding industry. This blog will explore the positive and negative effects of social media, and how to manage wedding/client expectations, while offering insight on overcoming the common hurdle of "sticker shock."

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8 Influencers Every Event Pro Should Be Following on Social Media

Planning Pod

Whether you’re looking to amp up your organic social media strategy, gain inspiration for your next event, or just stay ahead of the curve on industry news, these 8 accounts are worth following and engaging with across social networks. Check out this post featuring one of her recent weddings.

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Social Media for Wedding Planners: Tips From Shaun Gray On How To Build a Lucrative Social Following

Planning Pod

Consumers are savvier than ever, and they want to get to know the people and brands they’re working with, which means seriously elevating your social media presence. Shaun Gray, owner of Shaun Gray Events , is a perfect example of what to do when it comes to social. Shaun with his “garden disco” grooms!

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Unlocking the Door to More Business: How to Get on a Certified Wedding Planner’s Approved Vendor List

Certified Wedding Planner Society

These planners have the expertise, network, and influence to recommend vendors to their clients. But how do you get on their coveted approved vendor list? The Importance of Approved Vendor Lists Certified Wedding Planners rely on trusted wedding professionals to ensure every event runs smoothly and meets their clients’ expectations.

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How to Promote Your Event on Social Media in 2023

Eventtia

While our focus on this guide is how to use social media to promote our events, we’ll also need to consider the other available channels and best practices. If this is your first event and/or you are a brand new event organizer, you can purchase email lists from various vendors. Social Media Event Promotion: Tips and Tricks.

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Wedding Planner Podcast: Wedding Shaming & Fostering Vendor Relationships

Certified Wedding Planner Society

Picture this: you're scrolling through your social media, and you stumble upon a stunning wedding cake made by the bride herself. This is what happened to Lily Mendoza, who skyrocketed to viral fame, navigating a deluge of both cheers and jeers from netizens worldwide. But it's not all doom and gloom!

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Must Have Apps and Tools I Use For Social Media

KJ and Co.

For a lot of us in the wedding industry our marketing strategy—and particularly social media—happens in-house. There’s no department of eager marketing-grads planning our social calendar months in advance, unless you’re ready to invest in professional help. As a matter of fact, it is a fulltime job, for many. Like 80% of it!