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Pinterest has become a vital platform for wedding professionals to showcase their work, inspire couples, and attract clients. We know that couples and their entourage use Pinterest daily, scrolling through curated content and searching for specific keywords. Pinterest is also a search engine. Luckily, that’s why I’m here!
Video and Idea Pins – Pinterest is prioritizing video and Idea Pins (read: giving this type of content more impressions) so it is a good use of your time to create them. Moodboards – Part of the reason you market your business with inspiration and design ideas is to attract couples who want to do things you have yet to do.
Fire up Pinterest and make yourself a new board for the occasion. Do they use vibrant green leaves in a bouquet or golden candelabras and napkin holders at a reception? Anything that fits the vibe of your theme belongs on your moodboard. How do these couples incorporate the palette into their day?
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