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The Positive and Negative Effects of Social Media - How to Manage Wedding Client Expectations vs. Budget

Certified Wedding Planner Society

In an era dominated by social media, its influence permeates every aspect of our lives, including the wedding industry. This blog will explore the positive and negative effects of social media, and how to manage wedding/client expectations, while offering insight on overcoming the common hurdle of "sticker shock."

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Unlocking the Door to More Business: How to Get on a Certified Wedding Planner’s Approved Vendor List

Certified Wedding Planner Society

These planners have the expertise, network, and influence to recommend vendors to their clients. But how do you get on their coveted approved vendor list? The Importance of Approved Vendor Lists Certified Wedding Planners rely on trusted wedding professionals to ensure every event runs smoothly and meets their clients’ expectations.

Vendor 260
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8 Influencers Every Event Pro Should Be Following on Social Media

Planning Pod

Whether you’re looking to amp up your organic social media strategy, gain inspiration for your next event, or just stay ahead of the curve on industry news, these 8 accounts are worth following and engaging with across social networks. Check out this post featuring one of her recent weddings.

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Social Media for Wedding Planners: Tips From Shaun Gray On How To Build a Lucrative Social Following

Planning Pod

Consumers are savvier than ever, and they want to get to know the people and brands they’re working with, which means seriously elevating your social media presence. Shaun Gray, owner of Shaun Gray Events , is a perfect example of what to do when it comes to social. Shaun with his “garden disco” grooms!

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The Importance of Professionalism in Wedding Planning: Why Certification Matters

Certified Wedding Planner Society

The wedding planning industry has become more accessible than ever, with countless blogs, social media influencers, and DIY resources encouraging people to jump into the profession. This training equips them with the skills needed to handle the unexpected challenges that inevitably arise during the planning process.

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How CWP Society Certification Sets You Apart in a Competitive Market

Certified Wedding Planner Society

This credential not only reassures couples but also instills confidence in other wedding professionals and vendors. Comprehensive Knowledge and Expertise CWP Society certification involves extensive training that covers all aspects of wedding planning, from vendor management and budgeting to event design and logistics.

Education 260
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Must Have Apps and Tools I Use For Social Media

KJ and Co.

For a lot of us in the wedding industry our marketing strategy—and particularly social media—happens in-house. There’s no department of eager marketing-grads planning our social calendar months in advance, unless you’re ready to invest in professional help. As a matter of fact, it is a fulltime job, for many. Like 80% of it!