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These goals could include things like: Expected sales or donations New clients or prospects Ticket sales or registrations Total attendee turnout Number of attendees trained or educated Increased mission / brand awareness Marketing objectives (list building, socialmedia mentions, etc.) discounting (early bird, referrals, etc.)
Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using event apps to stay organized, and leveraging socialmedia to reach your audience. Keep the buzz going online with socialmedia. To get started youll want to do some planning.
Easier interactivity for all – The attendee experience is democratized, so while it’s not as immersive as in-person events, all attendees are able to equally participate and may be more likely to participate (especially introverts); this also scales out more when you factor in socialmedia participation.
Event project management – For managing budgets, calendars, tasks/to-do’s, schedules/timelines, checklists, files, dashboards and reporting. Marketing and promotion – For creating and deploying event websites, email marketing, event mobile apps, surveys/forms, video marketing and socialmedia promotions. Eventbrite.
Corporate Events : Conferences, seminars, and team-building events. Tactics can include your event website, email campaigns, socialmedia posts, influencer partnerships, and paid ads. Trade Shows and Expos : Bringing together industry leaders and customers. The post What is Event Management?
Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, socialmedia and post-event followup. Implementing marketing tactics (email, socialmedia, PR, etc.) What does their schedule look like and how flexible is it? What is event marketing?
Note that we will mainly discuss event sales tips here and leave topics like event marketing strategies, socialmedia tactics and target audience outreach for other articles. When you are qualifying a new lead, you probably already ask for basic information like: Type of event (wedding, party, meeting, trade show, seminar/webinar, etc.)
Event project management – For managing budgets, calendars, tasks/to-do’s, schedules/timelines, checklists, files, dashboards and reporting. Marketing and promotion – For creating and deploying event websites, email marketing, event mobile apps, surveys/forms, video marketing and socialmedia promotions. Eventbrite.
Socialmedia. If it’s a one-day seminar, this is the type of website you’ll want to create. Maximize registration by pre-scheduling emails, automating updates, and be sure to send confirmation/thank you emails. You Can’t Avoid Using SocialMedia. SocialMedia Basics. Email Marketing.
Short of “web seminar,” a webinar is a seminar that’s delivered online via a virtual platform. Their online and socialmedia activities. signups) Socialmedia engagement. Their possible goals for attending (networking, professional development, entertainment, etc.) Wrapping Up.
Monthly meetings and active socialmedia updates offer inspiration and guidance to both novice and experienced professionals. Also, look for seminars and workshops for small business: accounting, marketing, time management. Attend any and all seminars or workshops , even if you don’t think they pertain to you.
Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, socialmedia and post-event followup. Implementing marketing tactics (email, socialmedia, PR, etc.) What does their schedule look like and how flexible is it? What is event marketing?
In addition to industry-specific networking, don’t underestimate the power of socialmedia and online marketing. Attend bridal fashion shows, read wedding magazines, and follow industry leaders on socialmedia to keep your finger on the pulse.
Webinars, seminars and courses. With the right event registration software, you can offer different time and date selections for tours and schedule automated post-signup notifications that will email the attendee important event details, such as the location, an itinerary, suggested items to bring, etc.
Event mobile apps offer many features, including event schedules, interactive maps, speaker information, and real-time updates. Event marketing and promotion tools help organizers promote their events through email campaigns, socialmedia integration, and analytics.
A familiar tool to every marketer, a webinar is a web-based seminar. Viewers can watch the event as it unfolds, making it feel as if they’re in attendance, hence why it is such a great combination when matched with socialmedia. Email open rates, socialmedia engagement, and click-throughs are all just as relevant.
Socialmedia copy ❓Question: Write a LinkedIn post announcing this event. Deusto University: With its modern facilities and flexible event spaces, this university is an ideal venue for conferences, seminars, and workshops. Don’t miss out on this unforgettable experience. Register now to secure your spot!
Webinars, seminars and courses. With the right event registration software, you can offer different time and date selections for tours and schedule automated post-signup notifications that will email the attendee important event details, such as the location, an itinerary, suggested items to bring, etc.
Event mobile apps offer many features, including event schedules, interactive maps, speaker information, and real-time updates. Event marketing and promotion tools help organizers promote their events through email campaigns, socialmedia integration, and analytics.
The platform allows attendees to access event agendas, view session locations, connect with other attendees, receive real-time updates, participate in polls, and share event updates on socialmedia. These companies leverage Cvent’s platform to streamline event planning, enhance attendee engagement, and measure event success.
Seminars and Workshops: Small to medium-sized events centered on education and hands-on learning. Educating People and Increasing Expertise Companies widely use workshops, seminars, and webinars to educate employees and partners on new technologies and skills, helping organizations remain competitive in today’s economy.
It involves designing, coordinating, and managing all the elementsfrom the venue and schedule to catering and dcorto achieve the events goals. Without a good plan, things can quickly go wrong: budgets can be overspent, schedules can fall apart, and stress levels can skyrocket. Project management tools (like Asana) keep tasks organized.
Whether you’re hosting a team-building day, a product launch, or a seminar, creativity can: Strengthen Relationships: Build trust and camaraderie among employees, clients, or stakeholders. Leverage Technology: Use event apps for seamless scheduling, interactive features, and real-time feedback.
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